Question 1

What steps should you perform to create conditional logic that uses Entry Tracking variables tocontrol the path an enactment will follow?

Options :

A : Create a Standard Filter Definition, configure a Data Switch, and then create a Program EntryVariable Filter Definition

B : Create the Entry Tracking variable, configure how to populate the value, and then configure a DataSwitch using the Filter with program variables option.

C : Create the Entry Tracking variable, configure how to populate the value, and then code an IF/ELSERPL statement in the campaign.

D : Create the Entry Tracking variable, configure how to populate the value, and then configure anEntry Tracking Variable element that uses conditions.

Answer: B

Question 2

When you add a Conversion Tracking Tag to a Conversion Acknowledgement page, each time a visitorcompletes a transaction, conversion credit will be attributed to the sourcing campaign by default.Which name-value pair should you append to the Conversion Tracking Tag to clear the cookie inorder to eliminate potential duplicate reporting?

Options :

A : action=last

B : tracking-once

C : tracking=first

D : action=single

E : action=once

Answer: B

Question 3

You built a seed group with three records to test combinations of data during campaign proof testing.All fields required for personalization are populated with test datA. But when you try to preview orproof launch a promotional email campaign, an error message states that the proof list is empty.Why is this happening?

Options :

A : You must have missed populating some of the fields being used for personalization in the records.Check the data in the seed group for completeness.

B : The seed group is corrupted. You must delete and re-create the seed group with the test datadesired.

C : You can only launch emails to a seed list; you cannot preview or send a proof launch to the seedlist records.

D : When the EMAIL_PERMISSION_STATUS value for records in a seed group is set for O for Opt out,Responsys will suppress displaying personalization in preview mode or sending emails to thosecontacts. Confirm that EMAIL_PERMISSION_STATUS is set to I for Opt In.

Answer: A

Question 4

Identify three valid data type definitions for defining fields in a Responsys data source. (Choosethree.)

Options :

A : Memo text – unlimited number of characters

B : Time stamp

C : Currency

D : Number

E : Medium text – up to 100 characters

F : Binary string

Answer: A,B,D

Question 5

You have a requirement to create a program that allows for the same RIID_ to have multipleenactments in it, each with a unique enactment value.What should you use to accomplish this?

Options :

A : This is not possible, because RIID_ is the only variable that can be used as an identifier for aprogram.

B : This is not possible, because only one RIID_ can be in a program at a time.

C : Custom Event

D : Entry Tracking Variable

E : Custom SQL Variable

Answer: D

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