Question 1

You have a large list of opt-out requests that were collected via the corporate website before Eloqua wasimplemented.Why is it important to upload those contacts using the import purpose of “Unsubscribe”? (Choose the bestanswer.)

Options :

A : to ensure the email addresses are in the Unsubscribe table, but not in the Contact table

B : to ensure the email addresses will not receive promotional emails, but that they still receive transactional emails

C : to ensure the email addresses are added to the Excluded Domains

D : to ensure the email addresses are added to the Master Exclude

Answer: A

Question 2

Do emails sent by the “Send Submitter an Email” from processing step follow contact subscription preferences? (Choose the best answer.)

Options :

A : These emails are considered transactional and will send if a contact is unsubscribed or on the MasterExclude list.

B : These emails will send depending on the configuration set by the user on the “Send Submitter an Email” processing step.

C : These emails follow contact subscription preferences and if a contact is marked as unsubscribe. they will not receive the email.

D : These emails are considered transactional and will send if a contact is unsubscribed, but not to those on the Master Exclude list.

Answer: B

Question 3

Which is considered a transactional email? (Choose the best answer.)

Options :

A : an announcement from the CEO

B : an exclusive upgrade for existing customers

C : an offer from a partner

D : an update to your customer privacy policy

Answer: D

Question 4

Your client would like to hold contacts until they open an email, and then send another follow-up immediatelyafter they open it. If the contacts do not open the email, they would like to wait two weeks and then send themto a different campaign.How would you advise they configure this in the Campaign Canvas? (Choose the best answer.)

Options :

A : Hold all contracts in a two-week step and then determine which action should occur next with a decision step of “Did contacts open email?”.

B : Send contacts to a Program Canvas in order to send a follow-up email and disable the Campaign Canvas.

C : Send all Contacts to the email step and use Scheduling settings to determine when to send the email.

D : Add an evaluation period on the decision step of “Did contacts open email?” with an evaluation period of two weeks.

Answer: D

Question 5

Your client is building a Campaign Canvas and receiving a draft error of “Campaign Contact Re-entry Error”.Why are they receiving this error? (Choose the best answer.)

Options :

A : Contacts are never allowed to enter the campaign more than once, even if they appear in the segment again.

B : The “Allow contracts to enter the campaign more than once” setting and the “Add members regularly until campaign is deactivated” segment option have been selected.

C : Contacts are appearing in multiple segment blocks in the segment, and the system has added the contact more than once because they qualified in multiple filters.

D : The “Allow contacts to enter the campaign more than once” setting has been selected, but contacts in the segment do not qualify to enter the campaign.

Answer: B

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