Question 1

During implementation analysis, what should be reviewed to ensure alignment with business goals?

Options :

A : Activation strategies

B : Data governance policies

C : Segmentation performance

D : Business requirements and objectives

Answer: D

Question 2

In the context of Adobe Audience Manager implementation analysis, what are some key factors to consider when evaluating current audience data sources and integrations?

Options :

A : Data quality and completeness

B : Data visualization tools

C : Data migration requirements

D : Data security and compliance

Answer: A

Question 3

What is meant by suppression rules in relation to segmentation and activation in Adobe Audience Manager?

Options :

A : Rules that limit the use of first-party data for segmentation

B : Rules that prioritize users based on their location

C : Rules that prevent certain users from being targeted in campaigns

D : Rules that require users to actively opt-in to receive ads

Answer: C

Question 4

Which of the following is a key principle of data privacy?

Options :

A : Data transparency

B : Data retention

C : Data sharing

D : Data monetization

Answer: A

Question 5

When designing a solution to integrate first-party and third-party data in Adobe Audience Manager, which feature should be utilized to facilitate seamless data blending?

Options :

A : Data marketplace integration

B : Data comparison tool

C : Data export API

D : Data uploader tool

Answer: C

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