Question 1

A new promotion named “Summer Sales” within the Loyalty Program will introduce program members to thepromotional campaign and send email communication to the qualified members via Marketing Cloud.Which the customer Data Platform (CDP) package available, which two options will need to be performedwithin the org to achieve the required action with minimal configuration effort in mind?

Options :

A : “Add Segments” within the “Promotion Segments” section of the “Summer Sales” Promotion

B : Add the Segmented “Loyalty program members” to a new “Campaigns”.

C : Create a custom report using “Salesforce reports”.

D : Create a new segment within CDP.

Answer: A,D

Question 2

What is the correct implementation approach for an Administrator to target a promotion only for specific products?

Options :

A : Create a custom list on the promotion

B : Map products to promotion through an out-of-the-box Related List

C : Create product attributes in Promotion Setup

D : Add promotion to the lookup field on the product

Answer: B

Question 3

Universal Containers implemented a Loyalty Program six months ago. The Loyalty Program Manager noticed a recent decrease in program efficiency. Now the Manager wants to incorporate a targeted strategy. Which two benefits should the Administrator expect as a result of running the strategy?

Options :

A : Personalized digital marketing

B : Transaction journey data is automatically archived

C : Customers are rewarded based on their tiers

D : Data-based segmentation strategy

Answer: A,D

Question 4

What is the recommended approach to creating a large multi-country, multi-currency, and tier-dependent Redemption Catalogue?

Options :

A : Create a Decision Tree using Flows with a leaf for every combination

B : Create a Loyalty Process with different rules to manage every combination

C : Create a Decision Table and define the Redemption Catalogue as business rules.

D : Create an Apex Class and implement a Redemption Catalogue engine.

Answer: C

Question 5

A Consultant needs to design a new tier-upgrade process for a new Loyalty Program. The custom object to store the qualified members and a batch job is identified for this process. Which two components should the Consultant select for this process?

Options :

A : A flow to perform both tier-upgrade rule and tier-upgrade orchestration process

B : A flow to schedule and process the custom object-s pending records and another flow to perform tier-upgrade orchestration process

C : A flow to perform the tier-upgrade rule and another flow to perform the tier-upgrade orchestration process

D : A data-processing-engine (DPE) to identify the qualified members

Answer: C,D

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