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Exam Code: CIMAPRA19-E03-1-ENG
Exam Questions: 280
E3 Strategic Management (Online)
Updated: 21 Feb, 2026
Question 1

Company LL is a well established, reputable company whichspecialises in providing insurance call centre services to the insurance industry. It has recently won a large contract to provide its services to a multi-national insurer. LL's staff are highly trained in insurance matters and manyhave worked for LL for many years.
LL undertakes long-term resource planning activities and has identified that during the winter months, when there will be more customers ringing up to makeinsurance claims,it will potentially need to employ more staff. The Board has decided that rather than recruititsown staff, itwillusean employment agency to supply manpower resourcesas required. Thepeoplesuppliedwill be employed on a temporary basis by LL and they will work alongside the other call centre staff. However, they will workat alowerpay rate and will onlybe paid forthe actual hours they work.
This change will lead to a shift in the working environment, the routine and the composition of the group.
Which THREE statements apply in respect of this proposed change?

Options :
Answer: A,B

Question 2

VWX manufactures and sells a wide range of products. All these products utilise lenses and digital imaging technologies.VWX is considering how to manage its product portfolio.
Management is concerned about two product ranges in particular: cameras and home projectors.
VWX's cameras are Single Lens Reflex (SLR) cameras featuring interchangeable lenses and provide detailed, high quality images of objects both at very close range and at considerable distances.VWX has the largest share of the camera market but the market sales are falling as people increasingly use their mobile phone handsets to take and share photographs.
VWX has a small share of the home projector market. As a consequence the range is loss making. Thehomeprojectors are used to showphotographs orfilmson large wall-sized formats. There is a growing trend for customers to buyhomeprojectors to connect tomobile phones, tabletsand games consoles to projectthecontentinto alargerimageand in order to share it.
Which THREE of the following product management strategies should VWX adopt?

Options :
Answer: A,B,C

Question 3

Which of the following ofPorter's Five Forceswould affect the power of suppliers?

Options :
Answer: D

Question 4

ABC is an online bank which has just reported substantial trading losses. It has received advice from a leading business consultancy that it should implement the following two strategies:
1. Take advantage of its reputation and brand image by entering a new industry.
2. Update all its networks to fifth generation (5G) as soon as possible. Which TWO of the following strategies has ABC been advised to implement?

Options :
Answer: A,D

Question 5

PQR is a charity which has an excellent reputation within its home country. PQR employs over 300 highly experienced staff and has 200 skilled volunteers. PQR's funding mainly comes from donations from the public but its public profile is low compared to larger, more publicized charities.
Due to a recent recession, public donations to PQR have fallen in the last five years, but demand for its services continues to grow.
The government of the country in which PQR operates is encouraging greater collaboration between charities and there have been several recent successful mergers within the charity sector. PQR has recently been approached by a high profile and well funded charity, DDD, with a merger proposal. DDD offers complementary services to those offered by PQR.
Which TWO of the following factors would most likely be considered as an 'opportunity' for PQR? (Choose two.)

Options :
Answer: A,C

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