Question 1

Northern Trail Outfitters has the Discover Reporting Tool.Which two report types could help them drive mobile adoption strategy?Choose 2 answers

Options :

A : Time Between Send and Engagement

B : Email Performance by Device

C : Email Sending Performance Report

D : Deliverability Complaint Rate

Answer: B,C

Question 2

Northern Trail Outfitters wants to set up a welcome journey that leverages customer data across three data extensions: Customers, Orders, and Products.

What is the best way to facilitate this within Contact Builder?

Options :

A : Create three distinct Attribute Groups that link Customers to Contacts, Orders to Customers, and Products to Orders.

B : Create a single Attribute Group that links Contacts to Customers, Orders to Products, and Products to Customers.

C : Create three distinct Attribute Groups that link each data extension directly to Contacts.

D : Create a single Attribute Group that links Customers to Contacts, Orders to Customers, and Products to Orders.

Answer: D

Question 3

What elements of CAN-SPAM should the Marketing Cloud admin ensure are present for each Commercial send?

Options :

A : Preference Center link and physical mailing address

B : Business name and a link to the business website

C : Business name and physical mailing address

D : Preference Center link and a link to the business website

Answer: A

Question 4

A customer wants to automate a series of three emails as part of a Membership Renewal drip campaign. Email #1 will be sent one month prior to the member's renewal date. Email #2 will be sent one week prior to the member's renewal date. Email #3 will be sent on the member's renewal date. A master audience is updated in real time via the API. Which steps should be included in the customer's automation?

Options :

A : Import File Activity > three Send Activities to the master data extension.

B :

Three Send Activities to the master data extension.

C : Import File Activity > three Filter Activities > three Send Activities to the filtered audiences.

D : Three Filter Activities > three Send Activities to the filtered audiences.

Answer: D

Question 5

Northern Trail Outfitters has the Discover Reporting Tool.

Which two report types could help them drive mobile adoption strategy?

Choose 2 answers

Options :

A : Time Between Send and Engagement

B :

Email Performance by Device

C : Email Sending Performance Report

D : Deliverability Complaint Rate

Answer: B,C

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