Question 1

What does the Overview tab display in the customer dashboard?

Options :

A : Reporting of customer order activities that are part of the customer profile

B : Identifiers that are used in matching the customer profile

C : Aggregate reports of all activities that are part of the customer profile

D : All the activities and segments and processing purpose for the customer profile

Answer: A

Question 2

Which of the following statements describe merge rule functionality? Note: There are 2 correct answers to this question.

Options :

A : In the Unified Customer Profile, you can decide if more than one value is saved for an attribute.

B : Merge Rules can be applied to non-identifier fields.

C : If a data conflict occurs, you can decide if a new Customer Profile is created or the event data is discarded

D : Merge Rules can only be used with Unified Customer Profile type.

Answer: A,C

Question 3

What are the three core pillars of SAP Customer Data Platform? Note: There are 3 correct answers to this question.

Options :

A : Unify

B : Activate

C : Optimize

D : Modulate

E : Respect

Answer: A,B,C

Question 4

What are two key capabilities that differentiate customer data platform (CDP) from other delivery platforms (e.g. CRM, Data Warehouse)? Note: There are 2 correct answers to this question

Options :

A : Real-time data processing

B : Unified customer data

C : Customer identification

D : Accessibility and discoverability

Answer: A,B

Question 5

How can data be ingested into SAP Customer Data Platform? Note: There are 2 correct answers to this question.

Options :

A : Using the source application

B : Using the Ingestion API

C : Uploading a CSV/JSON file in the console

D : Entering data manually in the console

Answer: A,B

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