Question 1

LenoxSoft's Marketing Cloud Account Engagement administrator cannot see an email template that was created and marked for use for Engagement Programs while building a "send email" action in a nurture program. What would explain this experience?

Options :

A : The administrator has not published the Email Template from a draft.

B : The administrator does not have folder permissions to the email template folder.

C : The administrator does not have folder permissions to the Engagement Program.

D : The administrator has not selected a sender for the Email Template.

Answer: A

Question 2

What are available Data Formats in Marketing Cloud Account Engagement Form Fields

Options :

A : Text

B : Number

C : Email

D : Phone

E : Email with valid mail server

F : Email not from ISPs and free email providers

G : Date

H : Password

Answer: A,B,C,E,F

Question 3

"LenoxSoft's marketing team wants to track which of their white papers converts the most net new leads so they can write more like it. What actions should be taken to ensure they can report on the statistics in Salesforce?

Options :

A : Enable connected campaigns and campaign member sync > add files to Marketing Cloud Account Engagement with completion action: assign to user

B : Add custom redirects for each white paper > add completion actions: add to Salesforce campaign and assign to user

C : Upload files to Marketing Cloud Account Engagement > create an engagement program with actions: add to Salesforce campaign and assign to user

D : Create a form to gate each white paper > add completion actions: add to Salesforce campaign and assign to user

Answer: D

Question 4

Which one is not an email template you can create in Marketing Cloud Account Engagement? [Choose one answer]

Options :

A : "Engage" template

B : "One to one emails" template

C : "List emails" template

D : "Autoresponder emails" template

Answer: A

Question 5

LenoxSoft asks their Marketing Cloud Account Engagement administrator to assist in routing all qualified leads so leads can be reviewed first, then assigned to individual sales reps. Their marketing team uses a combination of criteria to qualify leads before they become qualified. What should be configured to assign qualified leads as requested?

Options :

A : Create an automation rule to assign to a lead queue when the qualification criteria is met.

B : Create a completion action to assign to a group when the prospect reaches a score of 100.

C : Create an automation rule to assign to a group when the qualification criteria is met.

D : Create a completion action to assign to a lead queue when a high-value form is submitted.

Answer: C

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