Question 1

A consultant explains how a sending domain differs from a customer's primary domain. The customer is evaluating their options around configuring their domain.Which two questions should their IT team be asked?Choose 2 answers

Options :

A : Can they provide access for Marketing Cloud to update the DNS records?

B : Does their company allow delegation of subdomains to third parties?

C : Will they be able to post Marketing Cloud-provided DNS files when self-hosting?

D : Are they able to modify their domain configuration-s DNS entries?

Answer: B,D

Question 2

Northern Trail Outfitters is expanding globally into 16 new countries and wants to start localizing their email content to speak to subscribers in their own language. They want to do this as efficiently as possible and are anticipating growth into other locales in the near future.Which two options could be recommended? (Choose 2 answers)

Options :

A : Leverage Content Builder to create email templates for each language and populate the templates via the UI.

B : Leverage enhanced dynamic content blocks within Content Builder to create language-specific emails.

C : Leverage personalization strings within the email template to pull in language-specific content.

D : Leverage AMPscript within an email template to lookup subscriber language and personalize the email based on the value

Answer: B,D

Question 3

What is a correct statement about a database of record? Choose 2 answers

Options :

A : A database of record is a centralized storage repository of data about objects or people.

B : A database of record is any database containing subscriber data.

C : A database of record is a data structure in which multiple opt-in statuses can be stored for a subscriber.

D : A database of record is a system in which a subscriber-s status is maintained

Answer: A,D

Question 4

The Northern Trail Outfitters' (NTO) marketing team is launching a new email campaign. NTO's Email Specialist wants to perform quality assurance checks on the email prior to send using the Send Preview functionality.Which three items does Preview and Test check for in an email message? Choose 3 answers

Options :

A : Correct syntax is used on any AMPscript in the email-s code.

B : Personalization strings map to attributes or data extension fields.

C : Grammar and spelling in the email text is correct.

D : Each content block specified in a dynamic content rule exists.

E : Words or phrases used may trigger spam filters.

Answer: A,B,D

Question 5

Northern Trail Outfitters (NTO) wants its monthly distributor newsletter email to appear to be sent on behalf of the subscriber's account representative without segmenting the audience by sales representative.How should this distributor-specific sender profile be configured in the Marketing Cloud?Choose 2 answers

Options :

A : Pick 'Choose from list,' selecting the from name and from email values from the list of account users.

B : Utilize data extension AMPScript lookups to dynamically populate the from name and from email values.

C : Match the external keys of the sender profile and data extension containing account representative details.

D : Populate substitution strings in the sender profile for the profile attributes containing from name and from email values.

Answer: B,D

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