Question 1

Which of the following tools is used for individualized content blocks and will embed subscriber-specific content within HTML emails, text emails, landing pages, SMS messages, and push notifications from MobilePush?

Options :

A : Personalization Strings

B : Dynamic Content

C : AMPScript

Answer: C

Question 2

How can a Marketing Cloud Administrator create Business Units?

Options :

A : From Marketing Cloud Setup

B : Contacting Marketing Cloud Support

C : Creating a new record of the Object Business Unit.

Answer: A

Question 3

What are the two types of attributes that a Contact can have?

Options :

A : Behavioural Attributes

B : Profile Attributes

Answer: B

Question 4

To prevent large imports to large data extensions and improve performance, is it good or bad practice to store frequently changing data in a separate data extension?

Options :

A : Good Practice

B : Bad Practice

Answer: A

Question 5

True or False? Blockout windows define periods of time during which your Marketing Cloud account doesn't receive emails.

Options :

A : FALSE

B : TRUE

Answer: A

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