Question 1

A Marketing Cloud admin is asked to understand how a certain content area within a Triggered Send Email is performing.

Which report should be used?

Options :

A : Dynamic Content for Triggered Sends

B : Sends Account Send Summary

C : Impression Tracking for Triggered Sends

D : Email Performance by Attribute

Answer: C

Question 2

Northern Trail Outfitters (NTO) purchased one Sender Authentication Package (SAP) to ensure their branding is on every marketing communication.

What would be achieved with SAP?

Options :

A : Image URLS are wrapped with the appropriate brand URL

B : The out-of-the-box profile center will display NTO branding

C : A different click domain can be used for each brand

D : A Dedicated IP is automatically warmed up

Answer: A

Question 3

NTO wants to copy journeys across business units.

What could be used to replicate journey structure so it can be easily recreated in another account?

Options :

A : Journey Templates

B : Deployment Manager

C : Journey Extracts

D : Copy activities

Answer: B

Question 4

Northern Trail Outfitters (NTO) uses data extensions for all of their email audiences. A customer reports they unsubscribed several week-end ago, but continue to receive NTO's daily digest at their old address. NTO's Marketing cloud Admin has confidently deleted them from present in the appropriate data extension.

What consideration could account for this behavior?

Options :

A : Data retention settings were incorrect in the data extension.

B : The email address in All Subscribers is prioritized.

C : Contact Builder was not configured properly.

D : The data extension was not configured as sendable.

Answer: B

Question 5

Which two statements are correct about Send Logging?Choose 2 answers

Options :

A : Send Log data extensions are archived automatically based on retention settings.

B : AMPscript can be used to pull data from Send Logs for use within emails.

C : SQL Query Activities can reference Send Logs in combination with system data views.

D : A business unit can support up to three Send Logs.

Answer: B,C

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