Question 1

The Northern Trail Outfitters (NTO) marketing team is launching a new email campaign. NTO's Email Specialist wants to perform quality assurance checks on the email prior to send and has asked about using the Validate functionality for this effort.

Which three items will Validate check in an email message?

Choose 3 answers

Options :

A : Each content area specified in a dynamic content rule exists.

B : Words or phrases used may trigger spam filters.

C : Grammar and spelling in the email text is correct.

D : Correct syntax is used on any AMPScript in the email-s code.

E : Personalization strings map to attributes or data extension fields

Answer: A,D

Question 2

A Marketing Cloud admin wants to check the status of a salesforce contacts in All Subscribers. The account is connected to their salesforce org via Marketing Cloud

Connect.

Which subscriber key should be used to search for the contact in All Subscribers?

Options :

A : 15-digit contact ID

B : Numeric Subscriber ID

C : 18-digit Contact ID

D : Email Address

Answer: C

Question 3

Where would a Marketing Cloud admin view all verified email addresses?

Options :

A : Identity Verification Log

B : From Address Management

C : Reply Mail Management

D : Sender Profiles

Answer: B

Question 4

NTO wants to copy journeys across business units.

What could be used to replicate journey structure so it can be easily recreated in another account?

Options :

A : Journey Templates

B : Deployment Manager

C : Journey Extracts

D : Copy activities

Answer: B

Question 5

Northern Trail Outfitters (NTO) uses data extensions for all of their email audiences. A customer reports they unsubscribed several week-end ago, but continue to receive NTO's daily digest at their old address. NTO's Marketing cloud Admin has confidently deleted them from present in the appropriate data extension.

What consideration could account for this behavior?

Options :

A : Data retention settings were incorrect in the data extension.

B : The email address in All Subscribers is prioritized.

C : Contact Builder was not configured properly.

D : The data extension was not configured as sendable.

Answer: B

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