Question 1

Which ETL Feed is used to bring Campaign tracking data from Marketing Cloud messaging & Journeys or Pardot?

Options :

A : External Email Campaign Events ETL

B : Transaction ETL

C : Product ETL

D : Manual Segment ETL

Answer: A

Question 2

What is the Marketing Cloud Personalization terminology for the collection of products and content as well as

related categories, and tags - such as brand, gender, style, keyword, and author?

Options :

A : Channel

B : Objects

C : Directory

D : Catalog

Answer: D

Question 3

Which role would the admin assign a user if they need to view everything in interaction studio and create, update, publish and delete campaigns and recipes?

Options :

A : Viewer

B : Campaign editor

C : Editor

D : Campaign author

Answer: B

Question 4

The Sitemap is implemented to manage which channel solution?

Options :

A : Email

B : Server-side

C : Web

D : Mobile

Answer: C

Question 5

How many times can a visitor accomplish a goal in interaction studio?

Options :

A : It varies depending on the setup of the goal segment

B : Each time a visitor leaves and rejoins the goal segment

C : Only once for all time

D : No more than twice or the goal completion will no longer be counted

Answer: B

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