Question 1

The Sitemap is implemented to manage which channel solution?

Options :

A : Email

B : Server-side

C : Web

D : Mobile

Answer: C

Question 2

Which ETL Feed is used to bring Campaign tracking data from Marketing Cloud messaging & Journeys or Pardot?

Options :

A : External Email Campaign Events ETL

B : Transaction ETL

C : Product ETL

D : Manual Segment ETL

Answer: A

Question 3

A brand wants to view campaign performance of specific groups of users. How would they view this within the platform?

Options :

A : Use a segment to setup a filter, then use the filter in campaign statistics

B : Use a segment to set a global goal

C : Use a segment to specify certain actions, which can be set as the goal for a campaign

D : Use engagement compare functionality to see the differences in key metrics and behaviours

Answer: A

Question 4

Which ingredient shows a visitor products or content based on a ‘people like me’ algorithm?

Options :

A : Similar Items

B : Trending

C : Co-Browse

D : Collaborative Filtering

Answer: D

Question 5

Which ingredient shows a visitor products or content based on a ‘people like me’ algorithm?

Options :

A : Similar Items

B : Trending

C : Co-Browse

D : Collaborative Filtering

Answer: D

Free Marketing-Cloud-Personalization Mock Exam – Practice Online Confidently