Question 1

A group of firms that make and deliver a given set of goods and services is known as a _____.

Options :

A : market segment

B : line extension

C : focus group

D : supply chain

E : marketing mix

Answer: D

Question 2

The profit earned by a product is at its lowest during the _____ stage of the product life cycle.

Options :

A : introduction

B : maturity

C : growth

D : accelerated development

E : decline

Answer: A

Question 3

Ryan, an insurance salesperson, sells an insurance policy covering hurricane damage to Sean. However, as instructed by his company, Ryan fails to tell Sean that the policy does not include water damage caused by hurricane flooding. In this scenario,

Options :

A : only the insurance company can be held accountable for fraudulent sales.

B : only Ryan can be held accountable for fraudulent sale.

C : no one can be held accountable as the buyer must read the document carefully before buying.

D : both the insurance company and the salesman can be held accountable.

E : Ryan can be held accountable only if water damage actually happens.

Answer: D

Question 4

A(n) _____ designates the maximum quantity of a product that may be brought into a country during a specified time period.

Options :

A : exchange control

B : embargo

C : tariff

D : quota

E : trade agreement

Answer: D

Question 5

On August 1, 2013, sellerspace.com was visited by 150,000 users. The number of users who interacted with at least one page on the website was 150,000, the number who interacted with at least two pages was 120,000, at least three pages was 75,000, and four or more pages was 20,000. What was the bounce rate of the website on August 1, 2013?

Options :

A : 10%

B : 20%

C : 30%

D : 40%

E : 50%

Answer: B

Free PCM Mock Exam – Practice Online Confidently

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